Rio Vista Solutions
A Waco general contractor doing drywall, masonry, siding, landscaping, and renovations — one contractor for the whole property, and a site that has to make a homeowner believe it.
Client
Rio Vista Solutions
Scope
Design & Build
Type
Marketing Website
Status
Live
Luke knew the trades before he had a company.
He works as a roofing consultant, and he has worked enough of the rest of it himself — drywall, masonry, siding, landscaping, renovations — to know how each one ought to be done. Rio Vista is the general contractor over all of it: he brings the crews and runs the job, so a homeowner makes one call instead of finding five contractors and coordinating five schedules. Putting nine trades under one company isn’t a stretch when the man managing them has worked the trades himself.
What he didn’t have was a company a stranger could look up.
In this trade, the website is the credential.
Anyone deciding who to let onto their property runs the same test first, before they ever pick up the phone: they look the company up. A contractor with nothing to find doesn’t lose on the merits — they lose before the merits come up. So the ask was never a design brief. It was somewhere a customer could go and come away believing Rio Vista is a real company to hire. The experience was already there; the proof had to be built — and built so Luke could fill it in himself as the jobs came in.
Lead with the promise.
One sentence — “One trusted contractor for the whole property” — and everything under it there to back the claim up.
A page that sells one call, not nine services.
Convince one homeowner that one contractor can handle the whole property, then make asking for a quote the easiest thing on the page.
Names who it’s for
A strip near the top names homeowners, property managers, and real estate professionals, so each of them sees themselves in the first screen instead of guessing whether a single contractor takes their kind of work.
Explains each trade in place
A trade is a card, and tapping one opens a dialog with the scope of that work and a photo beside it — no second page, no lost scroll position.
Takes a request already sorted
Address, project details, and a dropdown of every trade, so the enquiry arrives knowing what the job is. A honeypot field keeps the bots out of it, and the header carries a tap-to-call number at every scroll position for anyone who’d rather just ring.
Fills in as the company does
He asked for this one. A passcode-protected portal lets him swap a service photo, rewrite a description, or add a trade, and the edit lands on the card, the dialog, and the quote dropdown at once. The photography is stock until there are finished jobs to show — drone footage of his own is what goes in next, and he puts it there himself.